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Hero Electric
What they do:
Hero Electric, a 100% subsidiary of the Hero Group, is a pioneer in the Indian Electric Vehicle Industry. With a background of extensive research in the EV segment, Hero Electric entered the Electric Vehicle segment with the single-minded objective of providing eco-friendly, cost-effective mode of personalized transportation with its range of Electric Two-wheeler-MAXI, OPTIMA PLUS and WAVE DX. Over a short period of time, Hero Electric has been quick in establishing itself as an undisputed leader in the Electric Two-wheeler segment.

The vision has been to create an economically viable, noise and pollution free environment with the launch of battery powered Electric two wheeler.
About the organization:
Hero Cycles is a product of this philosophy. The philosophy which instills commitment, team work and foresight. Hero’s colossal journey started before independence. The four Munjal brothers, hailing from a small town called Kamalia, now in Pakistan, are the men who are behind the mission. Brotherhood apart, what knit the men together was the wealth of will, integrity, ambition & determination. In the year 1944, they decided to start a business of bicycle spare parts in Amritsar. Its is modest beginning and the next 3 years saw the business grow rapidly.

From a modest beginning of mere 639 bicycles in the year 1956, Hero Cycles produces over 18500 cycles a day today, the highest in global reckoning. With the 48% share of the Indian market, this volume has catapulted Hero in the ‘Guinness Books of World Records’ in 1986 and edge over global players is being maintained since then.
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